You can’t just put your
website on the net with right keywords and all the right touches and expect
your traffic and ranking will remain constant. As the web is an ever changing
landscape, you have to keep track of your own web results like what is
happening with the competition and also the best and highest ranked sites.
There are many useful tools to help you find out what exactly is happening.
1. A tool
which you can use to test your own website links or other websites for broken
links:
http://home.snafu.de/tilman/xenulink.html
2. With this
tool you can check search engines for the number of back links to your URL i.e.
other web pages linking to your site:
http://www.digitalpoint.com/tools/backlinks/
3. It
sometimes becomes important to know where the servers of your hosting company
are physically located. Because, some search engines like Google have the
ability to filter search results based on their physical location called
geotargeting. This could be used to determine why your site is showing in only
a certain country. This link can also be used to research the country location
of a particular competitor’s website:
http://www.digitalpoint.com/tools/website-country/
4. In order to
track the location of the visitor or a customer to your website:
http://www.digitalpoint.com/tools/geovisitors/
5. In order to
check the Yahoo! web ranking of your’s or your competitor’s website use :
http://www.digitalpoint.com/tools/webrank/
6. Here is a
link to check the web ranking of a website using a Mac or Apple computer:
http://www.digitalpoint.com/tools/pagerank-mac/
7. You need a
Google AdSense account for using this. This link provides you
with charts and reports which will help you analyze traffic, clicks, and
results from your AdSense advertising
http://www.digitalpoint.com/tools/adsense-charts/
8. If you have
an AdSense account, you can analyze your website address or another website
address to see what Google ads will be displayed when the customer selects
certain website names or keywords:
http://www.digitalpoint.com/tools/adsense-sandbox/
9. This link
will take you to a cooperative advertising network where you can join to
display and
share your ads
with other website owners:
http://www.digitalpoint.com/tools/ad-network/
10. You can
add the Search Functionality on your website which uses Google. This works only
if your site is listed in the Google Index.
http://www.digitalpoint.com/tools/search/
11. Here are
some links to free website counters which you can use on your website to track
your traffic and hits:
http://www.digitalpoint.com/tools/counter/
http://www.amazingcounters.com/?ref=gad033
http://www.cyber-counter.com/signup.php
http://www.statcounter.com/free_hit_counter.html
http://www.free-counters.net/